FierceMarkets Healthcare Group Announces the Launch of Major Networking Event at HiMSS10

WASHINGTON, DC - February 2, 2009 - FierceMarkets (http://www.fiercemarkets.com), publishers of FierceHealthcare and FierceHealthIT, announced today that it will host a major networking event at HiMSS10 next month in Atlanta. The event, Mix It!, will be held at the World of Coca-Cola from 7:30—10:30PM on March 2, 2010.

The event, which is free and open to all HIMSS attendees, will provide a unique opportunity for conference participants to network in a relaxed environment outside of the confines of the trade show floor. Attendees will be treated to free drinks, complimentary hors d'oeuvres, and the opportunity for high-end networking with industry peers. The World of Coca-Cola is one of Atlanta's premiere tourist destinations and will provide additional entertainment as party-goers taste global Coke products and view more than 1,200 Coke artifacts previously unavailable to the public. Organizers anticipate over 500 attendees will attend the event.

"Fierce has a long history of throwing must-attend networking events at major industry tradeshows," said healthcare group publisher, Wendy Johnson. "They provide a tremendously valuable networking opportunity for attendees while also delivering a strong value proposition for our sponsors, who are looking to further drive brand awareness and capture mindshare during a trade show as large as HiMSS10. We're looking forward to an extremely successful event."

Registration for Mix It! is now open and is free to all attendees. Additional event information can be found online at www.fiercehealthit.com/himssparty. Though Mix It! will occur during HiMSS10, the event is not officially affiliated with nor endorsed by HiMSS.

Mix It! is currently being sponsored by Tableau Software. For additional information about sponsorship opportunities associated with the event, contact Wendy Johnson at 202-824-5093 or wjohnson@fiercemarkets.com.

Fierce's portfolio of healthcare titles reaches more than 130,000 readers and includes FierceHealthcare, FierceHealthIT, FierceMobileHealthcare, FierceEMR, FierceHealthFinance, and Hospital Impact.

About FierceMarkets

FierceMarkets, a leader in B2B e-media, provides information and marketing services in the Telecommunications, Life Sciences, Healthcare, IT, and Finance industries through its portfolio of e-mail newsletters, Web sites, webinars, and live events. Every business day, FierceMarkets' wide array of publications reaches more than 900,000 executives in over 100 countries. Current publications include: Telecom: FierceBroadbandWireless; FierceDeveloper; FierceIPTV; FierceMobileContent; FierceTelecom; FierceOnlineVideo; FierceVoIP; FierceWireless; FierceWireless:Europe. Healthcare: FierceEMR; FierceHealthcare; FierceHealthIT; FierceHealthFinance; FierceMobileHealthcare; Hospital Impact. Life Sciences: FierceBiotech; FierceBiotech Research; FierceBiotechIT; FiercePharma; FiercePharma Manufacturing; FierceVaccines. Enterprise IT: FierceCIO; FierceCIO:TechWatch; FierceContentManagement; FierceMobileIT; FierceGovernmentIT. Finance: FierceComplianceIT; FierceFinance; FierceFinanceIT.

FierceMarkets was acquired in January 2008 by Questex Media Group (www.questex.com), a global diversified b-to-b media provider headquartered in Newton, Mass.