eBooks

Exploring key issues, answering important questions, establishing your brand as a problem solver

Increasingly eBooks have become an important and effective part of the lead generation and nurturing process. By providing a deep-dive on a timely issue, an eBook helps you educate decision makers while subtly positioning your product or service as the solution to their problem.

Click any of the below previews to enlarge!

Fierce eBooks feature a blended editorial format that includes:

• Executive interviews
• Q&A sessions with thought leaders
• Analyst opinions
• Trend analysis
• Excerpts from data sheets and white papers

The eBooks are offered in two primary formats: Editorial and Custom - providing a range of sponsorship options to fit to your goals and budget. In both instances, our Marketing Solutions Team handles all of the production details including writing, editing, graphic design, file hosting, marketing, and data collection.

Editorial eBook Sponsorship

Based on their extensive knowledge of what's happening in the industry, our expert editorial team creates targeted eBooks that address the day's most relevant topics. As a sponsor, you can take advantage of the extensive branding, promotion, and lead-generation opportunities associated with that sought-after content. You also have the opportunity to deliver your message through an advertorial feature or advertisement in the eBook.

Sponsorship is shared, but exclusive opportunities are available at the product category level.

Click here for packages & pricing

Custom eBook Sponsorship

If there's a specific topic that you'd like to cover, Fierce's editorial team will collaborate with you to create an exclusive eBook. You will help to shape the direction of the content while our Marketing Solutions Team handles the promotion of the final product. Custom opportunities are brand-exclusive, putting your products and message in the solo spotlight.

Preview sample eBooks:

• Building a Better Backhaul Network
• Payer IT Solutions: Tackling the toughest regulatory challenges
• Mobile Apps in the Enterprise: Potentials and Pitfalls

Complementary Products:

Webinar: You can increase the impact of your eBook by following its release with a related webinar. Your campaign kicks off with the launch of the eBook, associating your brand with the topic, and culminates in a live webinar that continues the conversation. In addition to extending the life of the campaign and giving you an opportunity for direct engagement, the addition of a webinar helps you identify your most valuable leads when you see which prospects took part in both phases of the campaign.

What People Are Saying:

We worked with FierceMarkets on eBook creation, in-person executive summits, virtual events, and in-person networking events. My team and I have always been impressed by the audience that Fierce draws and the quality of editorial content. They deliver on guarantees and care about our experience and feedback. We look forward to our continued efforts as our program grows and evolves in the coming years. -
Associate Director, Verizon Wireless