Life Sciences Events
| Overview | Packages | Events | Webinars | Calendar | |
| History | Marketing & Promotion | 2009 Calendar | |||||
Overview
In the fight for life sciences industry mind share, a stand-out event is a powerful tool. Fierce-driven events are guaranteed to create significant buzz. We’ll help you rise above the typical trade show clutter with:
- Co-Branded Promotions. Sustained placements in FierceBiotech and FiercePharma will generate considerable awareness of your event.
- Customization. We can create or tailor an event to meet your specific needs
- Ease. We scout venues, hand-select the entertainment and/or speakers (when appropriate), handle all logistics, drive the marketing efforts, and work to make your event effortless for you.
History Of Success
FierceMarkets Life Science events are viewed as must-attend functions during the trade shows at which they are held. We bring together several hundred of our highly qualified readers with the industry's most influential sponsors.
- FiercePharma's 2009 DIA Annual Meeting networking event brought together 550 attendees for our sponsor Adobe.
- FierceBiotech's 2008 BIO International Convention networking event attracted 270 attendees to see the Fierce 15 unveiled over drinks and appetizers for our sponsor Quintiles.
- FiercePharma's 2008 DIA Annual Meeting networking event was attended by over 200 highly qualified readers for our sponsor Almac.
- Our invite-only custom dinner boat cruise at the 2008 DIA Annual Meeting brought together 100 director and higher level regulatory affairs and compliance executives for our sponsors IBM and Adobe.
Marketing And Promotion
The FierceMarkets' Life Science publications are powerful vehicles for reaching key decision makers at the leading drug developers. The marketing around a networking or custom event is designed not only to generate direct leads but also build significant brand awareness.
Planned promotion for each Fierce networking event includes:
- A dedicated event website - an event specific site designed to capture RSVPs will be created and tightly integrated into the Life Science family of websites. This site will include prominent branding as well as a section dedicated to detail your company's product offerings.
- Newsletter event listings - classified style listings promoting your company and the event in all related FierceMarkets publications for a minimum of 3 weeks before the event.
- Newsletter banner ads - banner style display advertising in relevant email newsletters. These ads can include logo branding.
- Website promotion - big box and leaderboard style display ads on the FierceMarkets website leading up to the event. These ads can include logo branding.
- Email blasts to Fierce subscribers - as appropriate, dedicated email blasts and personal invitations will be sent to FierceMarkets subscribers to increase awareness and drive attendance.
- Electronic invitations - professionally created email invitations that can be used by your team to invite key clients and targets.
- On-site promotion - promotion at the event includes palm cards for distribution on the show floor and signage created for display at the event.
2009 Event Calendar
Don't see your event listed, contact a sales rep and we can discuss creating a special package for you.
- ISPE 2009 Annual Meeting - San Diego, CA
- Neuroscience 2009 - Chicago, IL - Oct 17-21

